BURANDO ENO is a young playful fashion brand created by POS Fashion in Hong Kong in 2013. The brand name itself has perfectly interpreted its own style and concept, underlying its playful meaning. The word “BURANDO” is from the pronunciation of the word “brand” by Japanese and the word “ENO”, literally, ENO is the word “one”, which symbolize the pursuit of No.1 in the fashion industry. While from the Chinese perspective, its pronunciation sounds like “yi liu”, which means the top level. Every season, a story of fun-loving and adventure is unraveled, and the delight is always in the playful prints and design details.